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You don’t need to look far to find a slew of content on Leadership. One search will give you any number of bullet points, lists, and blogs on “The 10 Things Every Great Leader Does” or “The 5 Truths on Becoming an Amazing Boss”. But across all these things, there is only ONE that really matters for being a truly great leader — self-awareness. Self-awareness is the key to more impact, more influence, and better leadership. Do you want a business with customers who are raving fans? Do you want a team of employees who show up, who are loyal, and who go over and beyond to make the business successful? It starts with you.